Founded by commercial real estate entrepreneurs, True Equity Group is an innovative commercial real estate firm that focuses on delivering outsized returns to its principals and investors while protecting downside risk at all costs.
OUR MISSION
Responsible asset growth through diligence and execution.
We Inspect What We Expect
Whether it is checking the quality of work on a 150,000 square foot roof prior to payment, or reviewing our attorney’s redlines pertaining to a Purchase Sales Agreement, we always inspect what we expect to ensure diligent execution of the task at hand.
Our Default Setting is Speed
They say time kills all deals, but we say speed creates deals. We pride ourselves on our ability to move incredibly fast without sacrificing diligence or attention to detail.
We Obsess Over Downside Risk
Most of the deals we see have several ways to add value, however, we train our team to obsess over the downside and preserve capital. Risk can be great, or it can kill you. We make sure we understand and mitigate the risk.
We Listen More than We Talk
We were given two ears and one mouth for a reason. We pride ourselves on being excellent listeners.
We Are Easy to Work With
We want to be the broker’s first call when a good deal comes across their desk. Being easy to work with to us means we don’t re-trade deals, we honor our commitments, and we handle problems in a reasonable manner.
We Provide Solutions Not Problems
If there is a wall in front of us, we go around it. Every company has problems, and we endeavor to be a problem-solving machine.
We Communicate Clearly and Concisely
No one likes a word smith. We strive to be direct and to the point.
We Do the Right Thing
The world is small, but the commercial real estate world is even smaller. We always do the right thing and operate with a high level of integrity.
We Work Hard
This one is pretty self explanatory. Most of us don’t need to work all that hard anymore, we do it out of the love for the deal.